E-commerce powerhouses in China are extremely bullish about strengthening trade ties and invigorating economic activities in economies along the Belt and Road Initiative, industry observers said.
They said that as fast-growing mobile and internet usage propels consumer spending, an ever-widening array of “Made in China” items will be at their fingertips, while Chinese bring home worldwide delicacies thanks to frictionless online transactions and fast cross-border deliveries.
Chinese phones are gaining traction among buyers notably in Eastern Europe and the Middle East, with Russia, Ukraine and Israel topping the list of generous spenders on these gadgets, according to AliResearch.
Apart from electronic devices, fashion and jewelry, women’s apparel and nail beauty accessories are the latest darling of foreign buyers, said the report, which tracked data from AliExpress.
Bargain hunters in Russia have pushed the e-commerce boom to new heights, with Chinese products including phones, clothing and other consumer electronics being the most popular items.
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