About 40 percent of all online grocery purchases made in the United Kingdom are done using a mobile phone. Online grocery shopping in the UK is also quite popular, as 7 percent of all grocery shopping is done online. That’s more than Spain, the Netherlands and the Czech Republic combined.
These are some of the key trends from ‘Taking Stock of the Future or Grocery’, a new report by Criteo, which has explored the latest online retail themes and trends in the British fast-moving consumer goods marketplace.
As said, it found that online grocery shopping in the UK is more popular than in some other European countries. Criteo looked at the estimated ecommerce share of the FCMG market in some countries and with 6.9 percent, the United Kingdom leads Europe, with France just behind at 5.3 percent. Other European countries perform less well.
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