The success of any e-commerce store not only depends on the quality of your products but various other factors also play an important role to attract your buyers. Though there are hundreds of tips and tricks out there, we have outlined some basic yet must have things in this article that you should implement before selling online.
1. Shopping cart and Create account Facility
The shopping cart and create an account options are usually found together on the upper right corner of the website. We can’t imagine an e-commerce website without having a shopping cart function. You can use a simple basket as an icon for the shopping cart, however, it’s up to you if you want to change it and make something that reflects your business model.
Create an account option allows your customers to sign up with their own login and password and make the checkout process easy without entering their information again and again when they shop on your website. Some users may find it difficult to create an account and remember their username and password, so placing checkout as a guest will only require enter their information and go ahead with the order.
2. Proper Navigation
Placing your products into categories helps your customers find the product with ease. If you have an apparel e-commerce website, you can create categories like women, men, kids etc. Avoid over categorization and make sure that they are easy to navigate so your customers can find their desired product quickly and hassle free. You can make further subcategories that can help a user/visitor find the product easily without going through all the products listed on the website.
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1. Shopping cart and Create account Facility
The shopping cart and create an account options are usually found together on the upper right corner of the website. We can’t imagine an e-commerce website without having a shopping cart function. You can use a simple basket as an icon for the shopping cart, however, it’s up to you if you want to change it and make something that reflects your business model.
Create an account option allows your customers to sign up with their own login and password and make the checkout process easy without entering their information again and again when they shop on your website. Some users may find it difficult to create an account and remember their username and password, so placing checkout as a guest will only require enter their information and go ahead with the order.
2. Proper Navigation
Placing your products into categories helps your customers find the product with ease. If you have an apparel e-commerce website, you can create categories like women, men, kids etc. Avoid over categorization and make sure that they are easy to navigate so your customers can find their desired product quickly and hassle free. You can make further subcategories that can help a user/visitor find the product easily without going through all the products listed on the website.
Read More
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