E-commerce SEO Checklist 2016

Search Engine Optimization (SEO) is very important for e-commerce business to rank top in search results, attain impression on brands and gain more quality traffic thereby increase sales. Organic search results are considered trustworthy by the customers and they prefer the same. Hence it is essential for having a strong SEO strategy. 


E-commerce websites need to follow SEO checklist 2016 for increasing sales conversion rate. The factors to be considered in SEO checklist are keyword research, competitor analysis, user experience, site architecture, on-page optimization, usability, navigation, content, analytics tools, site speed, mobile friendliness, internal site search, customer reviews, backlinks and social media integration.

As researching is the most important factor of SEO, do keyword research & competitor analysis before starting on-page and off-page optimization. It is mandatory to have analytics tools (tracking and measurements tools) like Google analytics & webmaster. Create an XML sitemap and submit it to major search engines to help them crawl your website better.

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