Today we rely on internet for all our needs. Ecommerce has changed our life style to great extent and has also made dramatic change in the retail sector. Today, the online shopping has become a trend in India as people are much attracted towards its user friendly interface, huge collection, wide choice and above all for its convenience.
Have you ever thought how ecommerce get started? How the transaction took place in initial stage? Let’s have a look over its emergence….The ecommerce that we know today has big flash back. It was developed for the business purpose in the early 1970s to facilitate processing high volume and high value transactions electronically. Electronic Data Interchange (EDI) was the first b2b application. Subsequently it added remarkable growth on ecommerce.
By 1991 ecommerce becomes the best choice for doing business transaction. In India (2002), the first online ecommerce transaction came through online ticket booking for the convenience of passengers as they can book tickets online from anywhere anytime. The initiative was great success as people accepted the platform as it overcome all issues that are encountered in offline ticket booking and that was the big achievement of Indian ecommerce.
After its unexpected success, the system was later followed by all travel modes, hotels, resorts etc...by 2003. Even during this time period we were not much exposed to online shopping but later when it is accepted by mass audience the system got extended and business professional made their trial for blasting growth. Though online shopping came by 2000 but it took some time for its stability.
By 2007, Indian etailer Flipkart came up with discounts and offers to attract online shoppers and by that time period many etailer’s got in to the etail market. This is how ecommerce emerged in Indian market. In early stage of online shopping we had less option but now we are enjoying enormous benefits and the platform has attracted the strong attention and interest of people from all around the world.
From the last few years, India has shown an exceptional growth in the ecommerce industry and is said to be one of the promising sector in India today.
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